Our Story & Mission

Preserving Malaysia's rich heritage of handmade craftsmanship through digital innovation and authentic storytelling.

Traditional Malaysian Craft

Our Journey

Founded with a deep respect for Malaysia's artistic heritage, we began as a small collective of designers and cultural enthusiasts passionate about preserving traditional craftsmanship.

We collaborate with artisans, design collectives, and cultural institutions to celebrate Malaysia's heritage of handmade craftsmanship in the digital age.

From batik printing and wood carving to modern jewelry and textile design, our storytelling connects ancient artistry with contemporary aesthetics and sustainable innovation.

Our Mission

Bridging tradition and modernity through digital storytelling

Preserve Heritage

Honoring the skill, patience, and quiet intelligence of human hands in a fast-moving world through digital preservation.

Global Reach

Empowering Malaysian craft to thrive globally without losing its soul through digital exhibitions and e-commerce branding.

Sustainable Innovation

Creating new markets while maintaining cultural authenticity and promoting sustainable practices in traditional crafts.

Meet Our Team

Passionate individuals dedicated to cultural preservation

Keely Bashirian

Keely Bashirian

Cultural Director

With over 15 years in cultural preservation, Keely leads our artisan collaborations and ensures authentic representation of traditional techniques.

Walker Jacobi DDS

Walker Jacobi

Digital Strategy Lead

Walker translates the tactile beauty of craft into compelling digital experiences through innovative storytelling and technological solutions.

Our Values

Guiding principles that shape our work and relationships

Authenticity

Honoring true craftsmanship without compromise or dilution of cultural significance.

Collaboration

Working alongside artisans as equal partners in preserving and promoting their work.

Sustainability

Ensuring traditional crafts remain viable for future generations through ethical practices.

Innovation

Finding new ways to connect traditional craftsmanship with contemporary audiences.